We create safety together – for a responsible interaction with people and environment
That is our core statement, our vision, our guiding star.
How the idea of a mission statement came about
It started with various considerations we made regarding our target groups.
- How do our customers perceive us in the market?
- How do interested parties perceive us in the market?
This quickly gave rise to the questions:
- How do we want to be perceived?
- And what or who are we then?
- Who are we actually?
- How do we want to position ourselves?
Who are we?
In the process, we realised that we basically lack the elementary basics, namely an up-to-date mission statement that we identify with as a company. And we knew we wouldn't just start somewhere in the middle with our identification and positioning, but at the front.
It was a good time, an intense time, and it bonded us even further. The result is something to be proud of.